BrandFuel Academy is the new way of learning, sharing experience and training for professionals in branding, marketing, marketing communication and strategy consulting, offering three concepts: BrandFuel24, the Brand Fuel College and the BrandFuel week.
The BrandFuel Academy had its kick off with BrandFuel24, the unique brand tour top in which brand managers, marketing managers and communication managers joined the BrandFuel team in a 24 hours Branding & Inspiration Tour from Holland to a nice international destination. Branding professionals from 15 different companies were engaged into well performed lectures about branding from 11 top level speakers from Korea, Israel, England, Switzerland, Belgium and the Netherlands.
The uniqueness of the concept lies in the 24 hours as well as having the interactive lectures partly in an exclusive train, the so called BrandFuel Express; a close collaboration with the Dutch railroad company, NS Hispeed. But as important is the practice meets practice principle, which was very much appreciated by the participants.
The very first international BrandFuel24 branding tour was very successful and TBFA received very enthusiastic mails and blog reports from participants as well as from the international speakers. Some messages from participants:
"It seemed a big challenge for BrandFuel24 to inspire so many different brand managers in only 24 hours but they definitely succeeded! The combination of moving by high speed train to 'cool' city Antwerpen and the interesting speakers (challenging themselves to keep on both feet in the fast moving train) was perfect! Special compliments to those who managed to keep everybody focussed Friday morning after only three (!) hours of sleep.'
"I was lucky to be on board of the first edition 'BrandFuel24'. The four initiators promised an innovative way of learning, new insights, contacts, visions and experiences. In marketing and communication one should underpromise and overdeliver. Leo, Peter, Goos and Michael promised a lot, but they succeeded in overdelivering. Practice what you preach, the international BrandFuel24 is a very good example: stop talking about experiences, create one."
Other BrandFuel academy products
Strategic Brand Management The BrandFuel College is a virtual campus where 24 hours per day, 7 days per week lessons can be followed. Participants are educated in 11 interactive and on-line colleges and 3 live sessions on all aspects of branding and brand management. Apart from theory and methodology, the participants work on their own cases together with their brand team.
Brand Leadership Training From methodology to achievement of objectives; from knowledge to action.How to influence processes and people to make the right steps to result.The BrandFuel Week is a brand management training week on a top location where participants are trained to use their own talents and skills to get to achievements.
For information see www.brandfuel.nl
