new company name
Globrands has been the creative force behind numerous company names ─ names which play central roles in people's lives across the world.
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| Sundio Group Sunweb Group |
Civios Groupe Fayat, Federal Signal |
Landal Greenparks Aegon |
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| Bodique Hunkemöller |
Essent PNEM, Mega, Edon |
Knowfort DSM |
the best company names
The best company names enhance the company's brand equity, inspire and provide a platform for the most effective communication.
They set the right expectations about the company's values and qualities to its customers, employees and broader stakeholders.
the company name's importance
The name of a company is usually the first impression a customer gets of a company whether they interact with the company on the internet, in conversations, in newspaper articles or on e-mails.
Likewise, when people communicate about your company, they always mention the name you give it.
By giving serious attention to the message communicated via your name, and the process of developing that name, you have significant control over the impression you are making in the market place.
we know the way
When we create and select possible company names, we start by understanding your brand ─ its brand qualities, points of differentiation ─ and which of these qualities should be communicated via the name. We also want to understand in what way these qualities should be communicated.
We believe that aside from this being the right process for getting to a great company name, this process can often inspire and clarify a company's brand strategy.
We develop names straight from a briefing and then manage the decision making process all the way through to the relevant stakeholders making the final decision. We also believe that we should be leveraging the creativitiy within your company and ensuring broader support for the ultimate name.
We have significant experience with merging companies. You can read more about that here.
europe
Located within Europe, we are used to dealing with a variety of languages, culture types and regulations. Via our Global Naming Network we share projects, knowledge and experience with other top class naming creatives, brand attorneys and research companies in countries all over the world.